Visual Communication Design
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Visual Communication Design
Are you artistic and imaginative and would like to work in a creative field? Are you always looking to develop and play with new design ideas?
Diploma in Visual Communication Design
A visual communication designer develops creative concepts and then turns them into reality by hand and digital means. They communicate ideas to inspire, inform, and captivate people’s attention across a wide range of target markets. From glossy magazines, logos, posters, and animation to websites and app design, the field of Visual Communication Design is exciting and diverse.
In this course, you will learn to use your creative imagination and develop design skills in preparation for entering the dynamic design industry.
If you enjoy playing with graphics and words to make eye-catching design communication, then a career in Visual Communication Design awaits you.
Subjects
First Year
- Visual Communication Design Essentials
- Media Innovation for Visual Communication 1
- Visualisation 1
- Academic and Professional Literacies
- Business Skills for Design 1
- History and Theory of Design 1
Second Year
- Visual Communication Design Core 2
- Media Innovation for Visual Communication 2
- Visualisation 2
- Design Specialisation 2
- Business Skills for Design 2
- History and Theory of Design 2
Third Year
- Visual Communication Design Core 3
- Media Innovation for Visual Communication 3
- Visualisation 3
- Design Specialisation 3
- Business Skills for Design 3
- History and Theory of Design 3
Admission Requirements
- Minimum APS score of 28
- English Home Language or First Additional Language 4
- Mathematics 3 or Technical Maths 4 or Maths Literacy 5
Advanced Diploma: Visual Communication Design
This one-year full-time course is an advancement on the Visual Communication Design Diploma and prepares students to enter the creative industry. Students develop the skills and knowledge of the Diploma by applying these within a specialised body of work that addresses a particular visual communication design challenge.
Students will develop their competency and deepen their understanding of the visual communication design profession within and across the following fields: brand strategy and development, integrated advertising campaigns, design for social or sustainability awareness, user-experience design and the sub-fields of image generation, i.e. photography, illustration and printmaking. This will be supported through contextual research into economic and social issues and the innovative application of technology. A graduating student will have developed the skills to conceptualise and design a well-researched visual communication design campaign and a written research report that details and justifies the research at an appropriate academic level.
The kinds of positions a graduate could hold in industry fall into the following areas: Graphic design, Advertising & Branding, Publication design, Web design, Animation, Illustration, and Photography.
This course has five subjects, all of which integrate into the core visual communication design output.
Subjects
- Visual Communication Design 4
- Conceptualisation for Design 4
- Visual Communication Technology 4
- Business Skills for Design 4
- Research for Report Writing 4
Admission Requirements
- Completing the three-year Visual Communication Design or Graphic Design Diploma with a 60% pass rate, including a portfolio of work and possibly an interview.
- A student with the above pass rate in the National Diploma Visual Communication Design or Graphic Design or an equivalent NQF 6 qualification in Visual Communication Design or Graphic Design Diploma from another institution would also be eligible to apply.
- Candidates may also apply for Recognition of Prior Learning (RPL) for access to the Advanced Diploma
Career Opportunities, Venue of Offering and Contact Details
Career Opportunities
- Graphic Designer
- Art Director
- Publication Designer
- Photographer
- Illustrator
- Freelance Graphic Designer
- Web Designer
- Mobile Applications Designer
- User Interface/Experience Designer
Venue of Offering
Third Floor, Design Building, District 6 Campus, Cape Town
Visual Communication Design Contact Details
| Faculty Office | Mrs Popi Makubalo |
+27 21 460 3296 |
|
Visual Communication Design |
Mrs Charmaine Simons |
+27 21 460 3676 |
| Visual Communication Design |
Mrs Margaret Bezuidenhout |
+27 21 460 3468 |
Applied Design
Fashion Design
Visual Communication Design
Jewellery Design and Manufacture
Product and Industrial Design
Architectural Technology and Interior Design
Information Technology
Media and Communication
Urban and Regional Planning