Two CPUT students in the Marketing Department will soon be heading to Harbin University of Commerce, China, to attend a government-sponsored training programme on ecological tourism.
The Ecological Tourism Development and Management for Developing Countries 2016, is a one month training programme which is fully-funded by the Ministry of Commerce of the People’s Republic of China.
Nomzekelo Mdloyiya and Zanele Lurafu applied for the programme through the national Department of Agriculture, Forestry and Fisheries.
Nomzekelo is leaving for Beijing on Saturday as she will be attending the Seminar on Economic Development and Social Policy which starts on Monday.
Zanele, a Masters student, will be leaving in August to undergo training in Modern Agricultural Technology and Food Security.
“I want to look at how advanced are technologies used by the Chinese to produce agriculturally and compare the differences between South Africa and them,” she says.
Zanele, who works as a Brand Strategist at Imagination Alliance, says she is excited about going to China.
Nomzekelo, who graduated with a BTech degree in 2015, is an intern at Pick ‘n Pay’s Department of Trade and Customer Insights.
She says that in China she will be trained in Ecological Tourism because tourism involves a lot of communication when marketing destinations.
“The sustainability of tourism concerns looking after tourist attractions such that they are not worn out without closing people off,” she adds.
Marketing Senior Lecturer, Kevin Ncube, says the department keeps in touch with students and graduates.
“I hope that initiatives such as this do not only improve just the students’ lives but also the companies in which they work as the students gain a broader view of the world,” says Ncube.
Written by Kwanele Butana
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