Public Relations Management moves to the Faculty of Informatics and Design
Photograph: BTech Public Relations Management Students use the facilities at the Department’s media lab. Magazine covers designed by students decorate the walls.
Thursday, 21 August 2008
On 1 August 2008, the Department of Public Relations Management officially moved from the Faculty of Business to the Faculty of Informatics and Design.
The change of Faculty allows the Public Relations Management to be offered by the same Faculty that supports programmes in Multimedia Technology, Photography, Film and Video and Journalism.
“The move of the Department of Public Relations Management to the Faculty of Informatics and Design has brought exiting challenges for synergies with other Departments, exploring cutting edge technology that has become the vehicle for successful communication in the twenty-first century,” said Public Relations Management Head of Department Johann van der Merwe.
The National Diploma and BTech in Public Relations Management equip students with strategic communication management and planning skills in order to design effective messages to reach a specific public or publics.
The programme focuses on components that are necessary in strategic communication, such as trend analysis, stakeholder management and the forecasting and researching of public perceptions, which are translated into creative and practical message design, in order to meet the strategic objectives of an organisation.
The programme is offered within the framework of changing information technology. Students are equipped with basic business and life skills to assist them in working within diverse professional environments.
Public Relations Management students are also exposed to other relevant disciplines such as law, social psychology, marketing and industrial relations in order to prepare each student to be a well-rounded, employable individual.
Written by CPUT News
Email: news@cput.ac.za
News categories
- Advancement 13
- Alumni 77
- Awards 42
- Campus Life 20
- Community Engagement 158
- Disability Unit 12
- Applied Sciences 93
- Business & Management Sciences 91
- Education 97
- Engineering & the Built Environment 134
- Health & Wellness Sciences 90
- Informatics & Design 69
- Fundani CHED 25
- Funding 19
- GBV 16
- Graduation 80
- HIV/Aids Unit 39
- Know Your CPUT 65
- Libraries 18
- News 3733
- RTIP 286
- Residences (Accommodation) 14
- Staff 632
- SIIP 38
- Students 1290
- Student Health 43
- Sport, Arts & Culture 117
- SRC 4
- Student Affairs 11
- University Leadership 17
- Varsity Shield 17
- Vice-Chancellor 24
- Work-Integrated Learning 21
- THENSA 10
Latest NEWS
Intensive workshop on Machine Learning and Artificial Neural Networks
Monday, 06 July 2026
Read more