CPUT hosts MACE Directors’ Symposium
INFORMATIVE: Philanthropist Shelagh Gastrow delivered the keynote address.
Friday, 06 October 2023
CPUT recently hosted the Marketing, Advancement and Communication in Education (MACE) Directors’ Symposium.
MACE fulfils a leadership role in the higher education sector within Southern Africa by adding value to practitioners in marketing, advancement and communication and the symposium was attended by delegates from Higher Education institutions across the country.
Dr Garth van Gensen, Director of Marketing and Communication at CPUT, welcomed delegates to the two-day symposium, which was held at the Granger Bay campus.
The event included discussions and interactive workshops covering a range of topics relevant to marketing and communication, branding, alumni and fundraising.
The line-up of speakers included philanthropist Shelagh Gastrow, advisor to the Higher Education, NPO & philanthropy sectors while topics covered included Higher Education readiness for Artificial Intelligence: Chat Generative Pre-Trained Transformer (GPT) and the future of communication and marketing in the digital age.
Written by Ilse Fredericks
News categories
- Advancement 12
- Alumni 89
- Awards 29
- Campus Life 22
- Community Engagement 176
- Disability Unit 12
- Applied Sciences 91
- Business & Management Sciences 82
- Education 102
- Engineering & the Built Environment 125
- Health & Wellness Sciences 78
- Informatics & Design 59
- Fundani CHED 23
- Funding 19
- GBV 16
- Graduation 51
- HIV/Aids Unit 50
- Know Your CPUT 68
- Library 17
- News 3591
- RTIP 314
- Residences (Accommodation) 13
- Staff 706
- SIP 42
- Students 1411
- Student Health 48
- Sport, Arts & Culture 104
- SRC 5
- Student Affairs 16
- University Leadership 16
- Varsity Shield 11
- Vice-Chancellor 21
- Work-Integrated Learning 22
- THENSA 12
