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Friday, 26 October 2012

Winners:  Kobie Nieuwoudt and Mathew Crisp scooped tops prizes in a gift card design competition

CPUT students have excelled in a student gift card design competition hosted by The Foschini Group (TFG).

TFG is one of the leading fashion and lifestyle brands in South Africa, and this year the group honed in on local graphic design talent when it issued the call for a redesign of its gift cards.  

The competition received an overwhelming response from students and the entries showcased the fantastic talent available in the country.   

Scooping second and third prize were second-year Graphic Design students Kobie Nieuwoudt and Mathew Crisp respectively.

Students were required to design four different types of gift cards as well as packaging to accompany them.

The CPUT creative pair drew inspiration from the brief and from their surroundings.

“When designing there are many options and tools available to use. I drew inspiration from my surroundings,” says Kobie.

Both Kobie and Mathew agree that it was important to consider the target market and the stores under the company’s umbrella.

By Nurahn Ryklief




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